Online Marketing Manager for BT in Ireland, Larry Taylor, will introduce a suite of tools and techniques to market your business, without the high cost of traditional Marketing.

Over the past 3 years, buyer behaviour and influencers in business decision making have changed significantly. Learn how to take advantage of these changes and how to get the best from your budget in this current economic landscape.

About Dr. Larry Taylor
Online Marketing Manager for BT in Ireland, Larry is responsible for the development of web-based communications. Formally an analytical scientist, Larry carried out post-doctoral work on computer modelling human cells, for educational software. After starting a campus company in UCD, he worked with Ireland On Line, Oceanfree.net, Esat and BT. Dr. Taylor is a judge for the BT Young Scientist and Technology Exhibition and this year Larry is developing a new programme called The Business of Science.

This event is sponsored by BT in Ireland.

This event is free for ICS members and €25 for non-members

Contact events@ics.ie to book your place